As lead designer, I directed a team of five, including video editors, technical writers, and UX designers, to produce 15 titles, each with five to seven bite-size videos. I architected animations to upskill over 1000 non-technical users, delivering accurate, accessible content for collaboration with cybersecurity experts.

Translating cybersecurity jargon for non-technical users proved challenging under tight deadlines. The existing script revision process heavily favored stakeholders, sidelining creatives for long periods and threatening delays. We required a streamlined approach to capture SME insights effectively.

I pioneered ‘rough scripting,’ allowing SMEs to share spontaneous insights in-studio for this pitch video. It saved time for groundbreaking animations—a first for the organization—clarifying complex terms, enhancing engagement, and delivering a top-quality product on schedule by eliminating script reviews.